Hi, I'm Joanna!
With 10+ years in design and marketing, I've worn many hats – from corporate marketing to helping startups thrive. Now, as the driving force behind JK Creative Company, my heart is set on Brand Identity Design. I absolutely love collaborating with like-minded entrepreneurs who aim to make a positive mark on the world. Think female-led businesses, and forward-thinking brands with an ethical and sustainable mission.
Freelance Brand Designer
Weaving Dreams into Brands
Behind every remarkable brand is a captivating story waiting to be told. I believe in the power of authentic storytelling through design. My journey as a brand designer is dedicated to helping businesses like yours create compelling brand stories that resonate, inspire, and make a lasting impact on the world.
The Branding Process
Explore the video guide to discover what's included in my brand design package. From initial vision to vibrant brand identity, I've got you covered. If you want to learn more, check out my blog post for a detailed overview of my brand development process.
-
![Heather Madsen Testimonial]()
Working with Joanna was the best decision and investment I could have made for launching my side business!
“To put it simply, Joanna is a powerhouse full of creative ideas and a passion for her craft. She took my vision to another level and created the website of my dreams including the look, feel, flow, and aesthetic.”
- Heather Madsen, Heather Kristen Creative
-
![Sarah Southerton Testimonial]()
"Joanna is made us feel even more excited about our business after we saw our vision come to life through her eyes."
“We had a vision for how we wanted things to feel but no clear direction for how to make it come to life. The brand logo and icons Joanna drew for us are perfection. She then took those elements and helped us pull it all together into a website that is easy to update and maintain ourselves. I would highly recommend her to anyone!
- Sarah Southerton, Healing Masters
-
![Hire & Admire Blooms Testimonial]()
"The overall branding package exceeded what we had expected"
“It included brand guidelines, tone of voice and a lot of other very helpful information which we still use. We are very happy with the final work that has been produced and would highly recommend Joanna for anyone looking to revamp or create new branding for their business - you will not be disappointed!”
- John McGarry, Hire & Admire Blooms
My Value-driven Approach
-
I craft beautiful brand identities that not only look luxurious but help bring your business premium results too. I understand that branding is an investment and that's why each project is rooted in brand strategy, with the big picture in mind to ensure we’re designing an identity that will help you position your brand as a market leader and catapult you towards your most ambitious business goals!
-
I know there's a lot to think about when it comes to running a business, so I don’t overcomplicate things for the sake of it. I aim to provide clarity and creative direction whilst guiding you through the branding process, to keep things as concise and effective as possible!
-
I believe it’s the finer details that make or break a design. I get it - your business is your 'baby' and you want to make sure everything is right! You can trust that my precision and attention to detail will ensure that no stone is left unturned and every element of your brand looks the part.
-
Every business is unique. I believe in taking the time to really get to know you and your business, so you have full confidence that I truly understand your vision and will provide you with the best experience.
-
I believe every project should revolve around creative collaboration, bouncing ideas around and ultimately, having fun! Rest assured, you'll have plenty of opportunities for feedback and to share your thoughts and ideas throughout the project. I want you to be completely obsessed with the end result!